Telstra's price increase is now in effect, with monthly rates going up for all of its customers on its Upfront mobile plans. Customers will now pay between $3 and $6 more per month, depending on their plan, but data allowances are mostly staying the same.
Here's the new range:
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Telstra
$74.00/mth
Min. cost $24
Link not supplied
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Telstra's Basic plan was previously $58 per month with 40GB, and it's now $62 per month with 50GB.
Next up, the $68 per month Essential plan now costs $72 per month, but still has a 180GB. Similarly, Telstra's $89 per month Premium plan now costs $95 per month and has the same 300GB allowance.
Telstra has also changed its pricing for bundle plans. Instead of $47 per month for 15GB, you'll pay $50 for 25GB. Customers still need to be on the $72 per month Essential plan or better to add bundle plans to their account.
This new pricing will impact all customers on Upfront mobile plans from their first bill this month.
Telstra's Upfront plans are all contract-free, and you can change your plan month-to-month, even if you're paying off a new phone.
When it comes to the Big Three, Telstra is unsurprisingly still the most expensive option:
Looking at entry-level mobile plans, Vodafone offers 40GB for $45 per month, while Optus does 30GB for $49 per month. In both cases, that's significantly cheaper than Telstra's $62 per month option.
There's an even greater disparity at the $65 per month and up mark:
Vodafone has a $65 per month plan with 300GB of data, while Optus has a $69 per month plan with 500GB. Optus' pricing lasts for the first year, after which it increases to $89 per month.
Optus, on the other hand, is offering its 500GB plan for $65 per month for the first year. After the first year is up, you're looking at $115 per month. Optus' standard $69 per month plan includes 220GB, which isn't dissimilar to Telstra's $72 option.
And if you compare Big T to Telstra MVNOs, you have plenty of cheaper options:
Many Telstra-powered providers are currently offering double data to new customers for the first six months. These include Tangerine, MATE, Superloop, Exetel, More, numobile, and Woolworths Mobile. In most cases, these providers are charging around $30 per month for a 64GB allowance. This will halve after six months, but the plans include data banking, so unused data can be saved for a later date.
Telstra mobile plans do however have a few bonuses that could make them more appealing. New customers currently can score two free months of Binge, three months of Apple TV+, and four months of Spotify Premium. Telstra is also the only provider to still offer discounted movie tickets (through Telstra Plus).
Telstra has said it may increase mobile plan pricing in July each year, in line with CPI.
Alex Choros
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